Facebook Business Network Advertising For Businesses:
Facebook has more than two billion users each month. Instagram, owned by Facebook, boasts over a billion monthly users. Among them is your target audience, all you have to do is get in front of them. Facebook & Instagram Ads are the best way to do that – especially since the social media algorithms were adjusted in recent years to prioritise person (non-business) posts and paid content.
Instagram and Facebook each offer unique ways of getting in front of your target audience. Depending on whether you are selling a service, product or information, you can use each platform to get your message across, drive traffic to your website and make sales through your checkout.
Both platforms allow for shopping, with Instagram focusing on images and videos, while Facebook has developed its own online marketplace. Facebook and Instagram also have the capability to drive visibility with in-feed informational content. The opportunities are endless.
…on your Facebook and Instagram Ads. We can advise you on which platform is best suited, based on your advert style and goals, including where a cross-platform advertising campaign can work – a unique possibility with these social channels as Facebook owns Instagram and so has integrated ad options.
We will work with you to curate target audiences, looking at interests and behaviours, manage your budget on a regular basis, and match your ads to one of the three core business goals: awareness, consideration and conversion.